TechLink Serves Up Fresh Digital Menu Boards

Case Study - National Quick Service Restaurant Chain


National QSR chain with 9,000 sites across the U.S. The chain boasts nearly 100% franchisee-owned locations with 1,200 franchisee owners in the United States alone. The company employs over 200,000 people across the nation.


CLIENT: National QSR Chain

REQUEST: Replace static menu boards with digital menu boards.

SOLUTION: National Rollout of upgraded technology.

RESULTS: Fully automated digital indoor and outdoor menu boards.

Project Request

The client was wanting the ability to automatically update their menu boards across all their nationally located restaurants. They began a program to replace static menu boards with digital boards so they could push updates regarding new products, promotions, and pricing.

woman serving fast food

The Solution

TechLink began the rollout by providing a team to vet and train technicians through our proprietary interactive portal. TechLink project management teams dispatched hundreds of technicians that removed static equipment and installed mounts and Digital Menu Boards. TechLink managed the installation of cat6 data cables and media players, commission and bringing sites online. TechLink managed the installation of new electrical circuits and hardwired power to the menu boards; at the same time, installing necessary outlets. The project progressed to digital conversions of drive-thru equipment. TechLink provided and managed teams of technicians and electricians to install power and data to outdoor menu boards. TechLink teams built and erected outdoor enclosures and installed flat-screen monitors in the enclosures.

The Results

TechLink’s client now has fully automated digital signage indoor and outdoor menu boards. The client can now update menu changes and advertising through a software push from their HQ location saving countless dollars to franchisee owners in labor costs and downtime.

“For the past 15 years, TechLink has been a valued partner. Their technicians are honest, hardworking and they have a “customer first” attitude. Whether small or large, TechLink manages the projects with care and ensures customer expectations are met. I would definitely recommend TechLink for all of your installation and support needs.”

– VP of Deployments

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